National Board


President - Julian Clark
Independent Investor / Owner – Boutique Hotels Sector

Julian is CEO of The Lancemore Group, a family owned and managed business and one of the largest boutique hotel operators in Australia. Julian has extensive experience in the accommodation industry and in his current role manages several iconic properties across Australia that regularly feature in Gold List’s and Good Food Guides.  Julian is also a board member for the Melbourne Convention Bureau (MCB) and a past board member of Victorian Tourism Industry Council (VTIC). 





Deputy President - Simon McGrath
AccorHotels -  Hotels Sector

Simon McGrath is the Chief Operating Officer for Accor Hotels Australia, responsible for over 250 hotels, 33,000 rooms and 12,000 employees in the Pacific region.

Simon has an extensive and highly respected career in the hotel sector, having worked in management positions domestically and overseas. He has worked in senior executive positions in Australia’s major city and tourist destinations, including Sydney, Gold Coast, Cairns, Hamilton Island and Ayers Rock Resort as well as internationally in Malaysia and Thailand.

In addition to his role as Chief Operating Officer for Accor Hotels, Simon holds the following Directorship Roles:

  • Director of AAPC Limited
  • Director of Accor Vacation Club (AVC)
  • Director for Reef Casino Trust

Simon also currently holds positions on the following Boards:

  • Deputy Chairman of Tourism and Transport Forum (TTF)
  • Independent Director of Genesis Care
  • Blue Mountains International Hotel Management School Industry Advisory Board

Simon has been recognised with numerous company and individual awards for excellence during his tenure at Accor Hotels. He has played a major advocate role in advancing Indigenous employment opportunities in the hospitality and tourism sector as well as championing innovative human resources development, marketing and customer relationship management.



Treasurer - Bruce Copland
Independent Director

Bruce Copland is a professional company director and hotelier who has worked in the hotel, hospitality, tourism and related consulting business since 1969.  He has many years’ experience in the international arena spanning the United Kingdom, Bermuda, Cayman Islands, Mexico, and Australia. Bruce first migrated to Australia in 1986 to work for Western Resorts in WA as Group Development Manager. He has since held other senior group management positions with Quality Pacific, Country Comfort, Austotel and was CEO of Toga Hospitality until June 2007.  During his tenure at Toga both Vibe Hotels and Travelodge were coupled to the already successful Medina brand and the first Adina Hotels were opened in Europe.  Bruce continues to serve on the board of TFE Hotels.  Bruce is also a Director of McKenzie Scott & Associates, providing consulting services and back office systems to a wide variety of companies across Australia.  Bruce is the Chair of the Audit and Finance Committee overseeing all remuneration, accounting and compliance issues for the Association.



Colin Hughes
Independent Owner Operator - Motel Sector

Col is a Director on the Accommodation Association of Australia's Board

Col’s background is in Aviation having held senior Executive positions at Cathay Pacific Airways, Continental Airlines, Northwest Airlines and QANTAS, in Australia, Asia, Europe, Middle East and USA.

Col is also Chair of Business Events Sydney (BES), member of the Australian Institute of Company Directors (AICD) and Director of Aviation Online (AOL). He is also past Chair & cofounder of the National Tourism Alliance (NTA), Director of the travel compensation  fund (TCF), Director of Best Western Hotels Australasia (BWA), Governor of the American Chamber of Commerce (AMCHAM), Chair of Hong Kong based WinLu holdings, Chair of the Asia Pacific advisory Board of USA based Ensemble Travel Group (ETG).


Trent Fraser
Choice Hotels Asia-Pac

Trent Fraser began his hospitality career in 1988 with Southern Pacific Hotel Corporation (SPHC) and by 2002 he had held several senior management roles in a broad range of locations around Australia and South East Asia. Trent joined Choice Hotels in 2002 and was appointed Chief Executive Officer in April 2012.

Choice Hotels Asia-Pac is the largest Hotel Franchisor in this region with more than 270 properties across Australia, New Zealand and Singapore. Choice Hotels Asia-Pac is a 100% owned subsidiary of Choice Hotels International who are a publicly listed (NYSE:CHH) company in the United States with more than 6, 300 hotels and in excess of 500, 000 rooms in more than 40 countries around the world.

Trent led the successful launch and implementation of the Econo Lodge brand in 2009 and Ascend Hotel Collection in 2013 into Australia and New Zealand.

Coupled with record growth in the Australian and New Zealand markets in 2014, Trent announced Choice Hotels had signed a development agreement with Hangzhou-based Boli Hotel Management Co., Limited, an independent authorized licensee of Choice Hotels, which will be responsible for the development and operation of 30 hotels in China, across the Clarion and Quality brands. Construction of the first new Clarion build is underway in Hangzhou, with plans to move ahead and deliver the remaining 29 properties in other cities across the Greater China region by 2021.

Trent holds an Associate Diploma of Business from the Canberra Institute of Technology and is a member of the Australian Institute of Company Directors and lives in Melbourne with his wife, Michelle and their three daughters.



Barry Robinson
President and Managing Director - International Operations, Wyndham Vacation Clubs

Barry Robinson serves as President and Managing Director of International Operations for Wyndham Vacation Clubs, overseeing operations of the company’s timeshare business outside North America. He served as president and managing director of Wyndham Vacation Resorts Asia Pacific for 14 years, driving significant property acquisitions and enhanced resort developments, including growing the business to become the world’s largest vacation ownership development operation outside North America. He was also responsible for leading Wyndham Hotel Group’s growth across South East Asia and the Pacific Rim.  Under Barry’s leadership a renewed customer focus was instilled across both businesses. The service culture that Barry continues to emphasize across Wyndham Vacation Clubs is to create personalised and memorable experiences at every customer touchpoint.


Dino Mezzatesta
Chief Operating Officer of Hotels, Food & Beverage and Retail
The Star Sydney 

Dino Mezzatesta was appointed to the newly created role of Chief Operating Officer (COO) of Hotels, Food & Beverage and Retail at The Star Sydney in December 2016. 

Prior to joining The Star, Mr Mezzatesta gained industry and management experience working with Accor Hotels over the last 11 years in various executive roles, including GM Franchise Hotels - Asia Pacific, GM - Mirvac Hotels and Resorts Integration, VP of Operations, Franchise and Strata and most recently as CEO Accor Plus - Asia Pacific.

Responsible for overseeing the strategic vision for the leisure and entertainment assets at The Star Sydney, Mr Mezzatesta will lead the hotel, retail, food and beverage and property services teams to enhance the property’s offering, and deliver ongoing growth.

With more than 30 years’ experience in the corporate travel and leisure markets, Mr Mezzatesta is deeply experienced in hospitality and hotel management, team leadership and setting solid strategic direction.


Chris Sedgwick
Chief Operating Officer, TFE Hotels

Chris Sedgwick has been the Chief Operating Officer for TFE Hotels since April 2017, and is responsible for over 70 hotels, 10,000 rooms and 2,500 employees across Australia, New Zealand, Germany, Denmark and Hungary. 

Prior to TFE Hotels, Chris worked with Accor Hotels for 10 years in various leadership and executive roles, including Regional General Manager Northern Territory & South Australia, General Manager Operations Accor Vacation Club, Vice President Operations Queensland & Northern Territory and more recently Senior Vice President New Zealand, Fiji & French Polynesia.     

Chris has over 22 years’ experience in the hospitality industry and has held senior leadership, management and executive positions in key Australian city and tourism destinations including; Hamilton Island, Melbourne, Sydney, Brisbane, Darwin, Gold Coast as well as internationally in New Zealand & Thailand.